Undoubtedly, to be bald and bearded is a thing. There are Facebook groups dedicated to it along with Pinterest Boards, hashtags and a slew of video blogs discussing the benefits of having a beard when one is bald. Many well known actors have, at one time or another, played with the look. For example, the Rock, John Travolta, Bruce Willis and Jason Statham, to name a few.
Not everyone has the patience or the desire to grow a beard. It is a commitment to grooming, treating with beard oils, combing, itching, trimming, etc.
One reason bald men consider growing beards is because after losing their hair, which was completely out of of their control, they can choose to have a beard. And, to some, it feels particularly masculine to have one. Think, mountain man.
In a recently published study call The Masculinity Paradox, the authors state "masculine faces are judged as more attractive for short-term relationships over less masculine faces, whereas beards are judged as more attractive than clean-shaven faces for long-term relationships."
In short, bearded faces are seen as better for long term relationships. See the article here. In the below chart, they have tabulated women's ratings related to clean shaven and varying amounts of facial hair. Stubble seems to be a winner.
According to this study, sexual selection favors beards. How accurate this is would be anyone's guess. Anecdotally, I know a number of women who very strongly favor beards on their men.
So, should you grow a beard? Given the evidence, I'd say it's worth a try. The beauty of beards is you can always shave them off or grow them out again.
Looking for beard gear? Here is one brand dedicated totally to beards. They have everything from growth vitamins to oils and grooming tools. Check them out.
If you do decide to grow a beard and are unsure what style, take a look at the different options and choose what works best for your face. Consulting a barber is also a good idea.